large continuous release, want to see the movie do you want to go to the cinema to see, it is troublesome, but the price is not cheap, while the cinema blockbusters bustling, one side is quietly rising private cinema. In recent years, Fuzhou has opened a number of private cinema, their choice of films, independent and private rooms, preferential packages, old movies, movies can be seen, this experience is really fresh.
personalized service into a bright spot
reporter came to a private theater in a private room, the room has more than a dozen square meters, hanging a white curtain on the wall, opposite the curtain hung a projector, the projector placed under a double sofa. Sound equipment around the room. On the ground is also a lot of cloth dolls, the theater owner said, this is to create a warm environment for customers.
talk about a good price, the boss brought a tablet computer, pointing to the directory above, said the first choice according to the directory movie, you can choose to play. The reporter saw that there are different types of movies on a tablet computer, and "home people" Adorable yellow eyes "mission impossible 5" and other theaters are released film.
in the provincial capital of another private home theater, the environment, equipment and the previous no difference, the price of a movie to see the same hundred dollars, the same basic and formal cinema. A group buying site data show that each private theater on average at least 5 to 6 people a day to see the film, per capita consumption of $70.
"this viewing mode is more humane, is a good place to see the movie." The reporter saw in the group purchase website comment area, praise private cinema consumers accounted for 90% of the "privacy" is the majority of consumers said most of the sentence, the remote location, no eye-catching signs of private cinema and unlike other cinema advertisements in the propaganda by the customer to introduce each other.
cinema investment low return high
plus snacks and beverage revenue, a month’s turnover can reach twenty thousand yuan." A private theater boss said, was to open the theater is the experience from the field, viewing this model would pop up in the field, the reporter interviewed found that now the provincial capital of the private theater has at least 5, from the beginning of this year, private cinema for a month at a speed in the provincial capital to open up, only in July it opened two new.
this new model not only to attract consumers, low investment costs, income is good so many young people look at this opportunity. A private room equipment minimum twenty thousand yuan." The owner of a home theater equipment, said the private theater is different from the traditional theater, the investment will not be too large, ordinary entrepreneurs can start up.