Depth analysis of the status quo problems and key variables of nternet home decoration standardiza


four  : BBS promotion: an active platform, has the advertising effect that can not be ignored; search engine sh419, shlf1314 is more like; simple online shopping this community, we can see


decoration industry is difficult to make big basic reasons, one to one, service attributes and strong dependence on people.

has a number of industry onlookers, I also talked about his own views at the time: "standardized products Jiezhuang Jiezhuang is inevitable stage, only the standard will be stable and mature products, standards are iterative, especially the standardization of operation, management and service are still climbing. But I believe that the product is Jiezhuang in the next 10 years Jiezhuang direction, but also the basis of industrialization, and truly realize the front-end personalized, back-end standardization, and pseudo Internet Jiezhuang exactly the opposite."


three Taobao guest promotion: This is also must do, don’t underestimate the Ali mother’s Taobao customers, commission ratio can refer to similar goods, specific see Ali mother,

1. Why is the home improvement company doing little

, this is what I personally do Taobao customers must come to the promotion experience, we can refer to the next. Several common promotion methods: domain name should first think of good, easy to let everyone remember.

spend money on advertising: if you have the money for advertising, you don’t have to look down. The world as long as the money, anything to say, but I remind you not to be deceived, click advertising is also applied. What brush flow ah?. Click on the ads. Brush your money and don’t buy one. Don’t be surprised!

1. reduced efficiency. Design, material, time limit, effect and cost are uncertain. The service cycle is long and the time cost is high. The SKU is huge and affects the stability of delivery.

industry is big, the company is small, and this kind of voice and information are too numerous to mention. What’s the reason,

Home Improvement Research Institute chief research officer CRO Mu Feng: 1 the fundamental reason decoration industry is difficult to expand a service attribute and strongly dependent on people. Only the standard can be copied, only the foundation of large-scale replication; 2 home Internet standardization terminal display standardization, standardization, standardization of construction supply chain, service standardization, standardization, standardization and operation management information system of seven parts; 3 the most the essence of the Internet home improvement problem is the low level of product, product level is low because of the standard of complex system instability is not mature.


because of the decoration >


important: first of all, to see whether this forum can link. Some forums initially support links. Later on, the forum became popular. Limit is more up. So, or to find the right forum, go into the forum later, do not rush to register, take a look at the post. Do you have any link posts?. Some words, ready to register the account number, organize the post,

in the previous industry have a standardized and customized debate, Cai Ming BOLONI and Chen Wei micro-blog in the mutual love space tear: Cai Ming said "standardization is a backward step! Custom is the future," Chen Wei said. "The standardization inevitable rolling into the mainstream of custom". In fact, this is Cai Ming, with Chen Wei played a topic of marketing.


2. raise service costs. One to one service costs are high, and the increase in cost will eventually be paid by the user. Popularity of stamp duty, because the tax cost is very low, who is engaged in economic activities and economic exchanges of people will take the initiative to ask seal and be willing to pay taxes, one or two people, a desk can fix.


Forum promotion is definitely here in the forum is not a version of the advertised, nor will the web site address and signature and crazy scraper, as both exhausting and the effect is not good, the forum administrator just a few clicks you will post all the way to shut you deleted ID, but the impact is so bad, as disgusting as spam. Once in a forum to see a way to promote the site is much more clever. It is a small site to provide employment and learning materials, their propaganda personnel will be all kinds of articles on the site made the link to the form, and put a good classification, posted on various forums, so as to bring convenience to some people in need, and not be too straightforward ads would be the propaganda effect is much better. If you put these materials posted in line with their own positioning of the forum, the corresponding forum, you can get a lot of hits.

ad: any forum will not let you send pure advertising paste, members do not like it. So post as much as possible. Beautiful layout. Not too large font size. Not too many colors. Article bottom. Stick to your store address; or the address of the purchase of the goods; this effect is really good, members do not dislike, moderators do not have

the main content of this article is from "subversion" traditional decoration: the practice of Internet home improvement, revised version, will systematically explain the causes of standardization, the status quo, issues raised and key variables.

one to one service low efficiency

big industry of small companies, the listed company has revenues of 3 billion Dongyirisheng "," drop "1 trillion and 700 billion Jiezhuang market," now Jiezhuang industry not billions of enterprises, branch to twenty or thirty can’t move "," national turnover of more than 1 billion yuan decoration company is about 12 home"……

two blog promotion: This is certainly necessary to do, and the three will be, Sina, NetEase, sh419 space; write an article about your shop on the line, plus links, do not care about him. Blogs are not for everyone. If you have a good grace,. Also good at writing articles, have a lot of time online, you can try

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